Our Story
For too long, financial literacy has been the missing piece of higher education. Founder Rick Perez spent 35+ years in financial services watching students graduate strong academically but unprepared financially — and built Uthrive Campus to close that gap.
We’re not just teaching numbers. We’re shaping mindsets, habits, and futures.
The Current State
stress
70% of college students report
finances as their #1 source of stress.
credit
43% of students don’t know their
credit score.
debt
Student loan debt has surpassed
$1.7 trillion.
This Is Today's Reality. Students Deserve Better — And So Does Your Retention Rate.
The Future State
This is The Future We Are Building Together.
Confidence.
Knowledge.
Freedom.
Universities
Banks & Financial Institutions
Sponsor a Founding Partner Campus. Fund a Center’s student ambassador program in Year One and put your name behind a measurable, on-campus community investment.
Students and Parents
Be part of a movement that makes the college experience stronger, not harder.
Financial Literacy.
Confidence. Future.
Get Involved
Are You A University Leader, Bank Executive, Student, or Parent Who Wants To Be Part of This Movement? Let’s Talk.